Why subscribe?

Doing marketing is hard. Doing intentional marketing is even harder.

My goal with Marketing For Geeks is to help founders, marketers, and growth PMs think deeper about marketing and create more sustainable strategies. Growth and marketing should be repeatable and adaptable.

This is why every month, I share actionable insights, tips, and strategies on Marketing For Geeks. Here’s what you can expect:

  • Week 1: A Funnel Vision issue where I share the growth story of a successful African product or project.

  • Week 2: Actionable insights from the previous week’s growth story that you can use in your marketing.

  • Week 3: 1 interesting thing & 3 marketing insights.

  • Week 4: 5 standout marketing pieces & hot takes from the internet

Access to resources, playbooks, and templates

Over time, I will share access to some of my marketing playbooks, resources, and templates. For starters, when you subscribe, I will share my resource bank where I collate great articles, playbooks, templates, courses, and tools that are useful to anyone who works in marketing, growth, or product.

When you refer someone to read Marketing For Geeks, I also share some of my more exclusive templates.

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About Me

I’m Lade Falobi, an eternally curious product marketer who has contributed to the growth of some amazing startups, including Flutterwave, Disha, Wicrypt, Motherboard, InvestNaija, and Corefans. I am currently leading marketing for SocialKit; a social tool for companies doing founder and employee marketing.

This newsletter is for you if you genuinely love marketing—i.e. if you’re a marketing geek. I love sharing ideas, debating theories, and learning new things, so please leave me comments or respond to my emails so we can geek out together.

Say hi to me on LinkedIn or Twitter.

Here’s to growth🥂.

Subscribe to Marketing For Geeks

The second-best marketing newsletter you'll ever read. Growth stories & actionable product marketing insights in your inbox every week. Read by leading marketers at Flutterwave, Google, Piggyvest and more.

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product critic, marketing geek. writing the second-best marketing newsletter you'll ever read